Enjoy radiant, glossy color for up to 60 days! Our unique TRESemmé Keratin Smooth Color System, with Anti-Fade™ advanced technology, helps to control frizz while keeping your style effortlessly smooth. This sulfate-free shampoo gently cleanses your color-treated hair, smoothing frizz from root to tip, and extends the life of vibrant looking color for up to 60 days with our Anti-Fade Technology. This sulfate-free shampoo cleanses color-treated hair and maintains long-lasting color results for up to 40 washes, with our Anti-Fade Technology. Infused with amino acids and ceramide, this salon-level Pro Style Technology™ makes hair 2x stronger, 2x more manageable, and resistant from breakage (vs. a non-conditioning shampoo). Make your hair the perfect style canvas with this shampoo.

How to use: Step 1: Apply TRESemmé Keratin Smooth Color Shampoo to wet hair, gently massage the scalp and roots with fingertips to work into a lather. Step 2: Lightly squeeze this hair color shampoo from roots to ends and rinse thoroughly. Step 3: Finish with TRESemmé Keratin Smooth Color Conditioner and style with your favorite TRESemmé products.

This shampoo for color-treated hair is free from Sulfates, Parabens, Mineral Oil, and DMDM Hydantoin. We've always understood that style is more than a look, it's a powerful tool to help you achieve your dreams. With our professional quality care, a world of style possibilities is yours to achieve. Every choice we make at TRESemmé, from the values we promote—such as not testing on animals and being PETA-approved—to the carefully selected ingredients we use, are made to give you professional salon quality haircare products you can trust. Because 70 years on, we believe in the power of style. So tell your story, make your mark – and achieve your aspirations with confidence.

• KERATIN SMOOTH COLOR SYSTEM: TRESemmé Keratin Smooth Color Shampoo, with Anti-Fade Technology, extends the life of vibrant looking color for up to 60 days.

• PRO STYLE TECHNOLOGY™: Infused with amino acids and ceramide, this salon-level technology makes hair 2x stronger and more manageable* with continuous use. *versus a non-conditioning shampoo.

• MAINTAINS COLOR FOR UP TO 40 WASHES: This sulfate-free shampoo with Anti-Fade Technology cleanses color-treated hair and maintains long-lasting color results for up to 40 washes.

• TRUSTED INGREDIENTS: This shampoo for color-treated hair is PETA-certified cruelty-free and is free from Sulfates, Parabens, Mineral Oil, and DMDM Hydantoin.

• HAIR CARE TIPS FROM OUR STYLISTS: Use this shampoo with TRESemmé Keratin Smooth Color Conditioner to smooth frizzy hair, tame pesky flyaways, and keep your hair looking fresh with radiant color.

• MORE OF WHAT YOU LOVE: TRESemmé Keratin Smooth Color System, the salon-quality formula you love, is now available in a bigger 28 oz bottle.

Water (eau), Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Sodium Chloride, Punica Granatum Seed Oil, Camellia Oleifera Seed Oil, Arginine, Lysine Hci, Ethylhexyl Methoxycinnamate, Hydrolyzed Keratin, Ceramide Ng, Fragrance (parfum), Citric Acid, Sodium Benzoate, Glycol Distearate, Coconut Acid, Polyquaternium-10, Stearamidopropyl Dimethylamine, Disodium Edta, Ppg-9, Benzyl Alcohol, Benzyl Salicylate, Hexyl Cinnamal, Limonene, Linalool