Hydrate & restore hair with OGX Nourishing + Coconut Milk Shampoo. This shampoo from the #1 Hair Repair Brand* delivers immediate softness after the first use. Our new & improved formula protects hair from excessive loss of lipids & proteins which creates frizz & breakage. Now with LipiPro Shield (TM) Technology, this hydrating shampoo provides 2x more protein & lipid protection** for healthy hair. Coconut milk infused formula softens strands for smooth & healthy hair while the creamy coconut, white peach & shea butter scent leaves hair smelling irresistible. Apply to wet hair, massage into a lather, rinse & follow with an OGX conditioner. Shampoo carefully formulated to be without sulfated surfactants, parabens, phthalates, microplastics, & dyes.

*JJCI calculations based on Scantrack for Hair Care category for the 52 weeks ending 12/02/2023 time period, for the total U.S. marketing, xAOC. Copyright © 2023, Nielsen Consumer LLC

**vs. non-conditioning shampoo, with continuous use

• OGX Nourishing + Coconut Milk Moisturizing Shampoo to hydrate & restore dry, damaged hair

• The hair wash with an intensely moisturizing formula delivers immediate softness after the first use

• New formula protects hair from excessive loss of lipids & proteins which creates frizz & breakage

• New LipiPro Shield (TM) Technology delivers 2x more protein & lipid protection** for healthy hair

• Moisturizing shampoo supports hair’s protein & lipid barrier for your heathiest hair

• Use this coconut & white peach scented shampoo with OGX Conditioner for your hair routine

• Carefully formulated to be without sulfated surfactants, parabens, phthalates, microplastics, & dyes

• From the #1 Hair Repair Brand,* protect against damage & achieve healthy hair in just one wash

Water (aqua), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycol Distearate, Cocos Nucifera (coconut) Oil, Hydrolyzed Milk Protein, Albumen, Cocos Nucifera (coconut) Fruit Extract, Sodium Hydrolyzed Potato Starch Dodecenylsuccinate, Polyquaternium-22, Linoleamidopropyl Pg-dimonium Chloride Phosphate, Peg-7 Amodimethicone, Polyquaternium-39, Laureth-4, Peg-150 Pentaerythrityl Tetrastearate, Ppg-2 Hydroxyethyl Cocamide, Acrylates/c10-30 Alkyl Acrylate Crosspolymer, Propylene Glycol, Hexylene Glycol, Citric Acid, Sodium Citrate, Sodium Hydroxide, Sodium Benzoate, Fragrance

Apply shampoo generously to wet hair, massage into a lather through to ends, then rinse the hair thoroughly. After shampooing, follow with conditioner.